Local SEO and Online Marketing

 

Follow us – facebook/FroscaGFL Being found in the local search maps has become an absolute necessity for any small or medium sized business that depends on a local customer base. The web is now local, social and mobile. Consumers have changed the way they do business and the way they find their business of choice. Traditional media sources no longer deliver the same result as in days gone past – expense has increased and the return on investment has diminished.Local search providers like Google, Yahoo and Bing rely on data provided to them from a number of sources to determine how trustworthy your business is. Consistent and accurate business listings, citations (mentions about your business) and reviews (what people are saying about you online) are the keys that can make or break your business on the web. The more consistent the information they receive from multiple sources, the more trust worthy it appears to them – therefore your business will achieve higher rankings in local search results.

Local Search

The landscape of local search has changed substantially in the very recent past. Google has changed the way they do business – the rules for ranking in local search results have changed – they own YouTube (video is more important than ever).

Social Media

The landscape of local search has changed substantially in the very recent past. Google has changed the way they do business – the rules for ranking in local search results have changed – they own YouTube (video is more important than ever).

Mobile Internet Access

This phenomenon has driven much of the change! It is no longer the future – it is today’s reality and here to stay while growing at the speed of light. Today, we take our phones, keys, wallets with us – there are many companies banking on the fact that the